Author Archives: Agent Louisa

Why every entrepreneur needs to be a marketeer

“Design integrity, quality, that’s number one. But the visual environment is also important,” said fashion designer Alexander Wang. In The Guardian’s fashion issue, writer Jess Cartner-Morely asked him how he can charge top dollar for an informal brand (his latest … Continue reading

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Design is good, do business by doing good

Over on www.businessbiscuit.com I’ve written a couple of articles: Why design is important (it is) and how to work with a designer. “It makes you frickin’ angry, doesn’t it?” A report on successful, passionately ethical business women at the International … Continue reading

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